Wednesday, December 25, 2024

PortfolioCloud Lands in UK to Enhance Funding Workflows and Consumer Interactions

PortfolioCloud, the superior portfolio administration options supplier, has touched down within the UK following a brand new integration partnership with Seccl, the Octopus-owned embedded funding platform. 

Having established itself within the Australian market, offering giant monetary establishments with versatile, trendy API-advice instruments, PortfolioCloud has made the choice to develop into the UK market by combining forces with Seccl. Platforms powered by the embedded funding platform will have the ability to combine PorfolioCloud tech into their present workflows.

In doing so, they’ll present their customers with subtle instruments for environment friendly portfolio administration, together with improved advisory processes for each discretionary fund managers (DFMs) and advisors alike.

The partnership is designed to assist DFMs, bigger recommendation corporations and consolidators in search of a greater method to have interaction with platforms, streamline shared workflows between advisers and people managing fashions, and overcome operational inefficiencies brought on by monolithic, disparate legacy applied sciences.

Mark Links, COO of PortfolioCloudMark Links, COO of PortfolioCloud
Mark Hyperlinks, COO of PortfolioCloud

Mark Hyperlinks, COO of PortfolioCloud, former head of operations at Transact and AXA Elevate, stated: “Portfolio administration at scale is advanced and requires a deep understanding of the workflows for advisers, DFM’s and platforms. As a single-product SaaS enterprise, we leverage this experience, leaving the platforms to focus their inside sources on different enterprise priorities.

“We’re excited to associate with the crew at Seccl as they redefine the best way retail monetary companies are delivered within the UK with built-in expertise on the coronary heart of it.“

Partnering with Seccl underscores PortfolioCloud’s dedication to providing step-change in effectivity and portfolio personalisation, whereas assembly regulatory requirements, and demonstrating robust shopper outcomes.

Streamlining processes and enhancing shopper interactions

The platform integration empowers DFMs with superior controls and instruments via a unified interface, supporting environment friendly portfolio development, administration, and rebalancing through the Mannequin Supervisor Portal. That is significantly useful below the ‘Reliance on Different’ framework the place DFMs have shopper authority.
With PortfolioCloud, advisers also can handle suggested portfolios and interact digitally with purchasers utilizing digital shopper consent capabilities, streamlining processes and enhancing shopper interplay.

James Holmes, Seccl’s chief commercial officerJames Holmes, Seccl’s chief commercial officer
James Holmes, Seccl’s chief business officer

Moreover, the platform enhances suggested workflows with instruments for particular person or bulk rebalancing, producing Recommendation paperwork, and automating trades.

James Holmes, Seccl’s chief business officer, commented: “We have been impressed with PortfolioCloud’s mannequin administration capabilities and their skill to combine shortly utilizing our API. This allowed us to deliver a best-of-breed DFM resolution to market whereas liberating up our personal inside growth groups. It’s one other integration we’re proud to deliver to market – and one other demonstration of how genuinely API-first expertise can quickly and cost-effectively rework experiences for the higher.”

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