Singapore-based fintech startup Qashier has launched ‘Treats’, a brand new payment-linked loyalty programme enabling prospects to earn factors by paying with their linked playing cards.
Since piloting the loyalty programme with 7,000 prospects in June 2024, Qashier retailers have seen a mean of 26 per cent improve in buyer purchases and an elevated return fee of consumers inside a mean of eight days.
Based on a latest report from YouGov highlighting the loyalty programme panorama in Asia Pacific, the highest boundaries for shoppers embody:
- inconvenience when signing up (52 per cent)
- complicated reward buildings (50 per cent)
To assist retailers clear up this problem, Qashier has launched a loyalty resolution powered by Treats. To register, prospects scan a QR code to hyperlink their credit score or debit card. Buyers can then accumulate factors mechanically at any Treats-participating service provider by paying.
Buyers can redeem Treats factors to offset funds for his or her subsequent go to to the identical Treats retailers, with chain retailer retailers having the choice to allow incomes and redeeming factors throughout their multistore.
Treats can be found for QashierPOS and QashierPay retailers, enabling prospects to make funds and earn factors in-store. The QashierPay terminals with Treats enabled may even allow retailers to view Treats buyer profiles and factors when accepting funds.
Encouraging buyer loyalty
QashierPay is ready to launch in Thailand and the Philippines later this yr, enabling extra prospects and retailers throughout Southeast Asia to entry the Treats programme.
“Qashier has all the time been a champion for SMEs, supporting native companies with digital funds,” stated Travis Kok, SVP of Qashier. “With Treats, we’re increasing our assist to learn each retailers and prospects in significant methods.
“For retailers, this implies fostering a loyal buyer base, encouraging repeat enterprise and strengthening buyer relationships. For patrons, it presents the chance to effortlessly earn cashback rewards whereas buying at their favorite shops. We’re excited to reinforce the shopping for expertise, making it each simpler and extra rewarding for everybody concerned.”
By integrating Treats, Qashier’s merchandise now supply POS software program capabilities and embedded fee choices throughout bank cards, cell funds, e-wallets, QR funds, on-line funds, and embedded loyalty options to turn into a three-in-one, unified good POS for retailers.
This enables retailers to streamline their operations right into a single gadget that permits them to make seamless transactions and handle operations at an reasonably priced price. The brand new Treats loyalty programme is freed from cost and bundled in for QashierPOS and QashierPay retailers in Singapore, Malaysia, the Philippines, and Thailand until the tip of 2024.
