You may steal it at the moment for $0
Alex Hormozi spends $70,000/month on content material.
And we’re going to steal the precise framework he and his workforce used to amass a multi-million cult-like following.
Let’s be clear: you don’t want an enormous workforce big-baller finances to make use of this technique. You will get began for zero {dollars} upfront.
And all of it begins with the magic sauce — Twitter (X).
Alex is likely one of the few big-name entrepreneurs (I do know of) who tweets himself:
- No ghostwriters
- No copywriters
- No AI instruments
He fires from the hip, then his workforce collects the best-performing tweets and turns them into short-form video scripts. The construction is easy.
The short-form construction:
- Hook/query
- Hammer/humor
- Learn the tweet
- Instance
- Rationalization
Alex and his workforce put up dozens of those 30+ second lengthy shorts per 30 days. They usually work as a result of they already know which concepts had been good ones due to Twitter (X).
Then, they take it to the subsequent stage.
Alex and his workforce gather even fewer high-performing short-form movies and rearrange them into long-form scripts.
And the construction is comparatively the identical:
- Hook/query
- Story
- Framework
- Rationalization
- Repeat
And growth — a long-form video they know will carry out properly is born.
Right here’s the takeaway:
Many creators get it incorrect.
They suppose they need to begin with a long-form after which repurpose it right into a short-form. However they’d save time and vitality flipping the method and beginning with short-form.
This content material system is particularly helpful for solo creators.
As a result of when the whole lot begins with Twitter, you validate your concepts earlier than you spend time writing long-form…
