Wednesday, November 6, 2024

Fintech Nexus Publication (March 27, 2024): Robinhood launches a flowery new gold bank card

In June of final yr, Robinhood introduced it was buying the bank card startup X1.

In the present day, we discovered concerning the fruits of that transaction: a brand new Gold Card from Robinhood.

This new card is a premium bank card that prices $5 per 30 days or $50 per yr and is barely obtainable to Robinhood Gold members. 

The cardboard does include an inventory of priceless advantages. The primary attraction is 3% money again on each transaction and there’s additionally 5% money again when reserving journey via the Robinhood portal. The cashback may be transferred to brokerage accounts for inventory purchases.

The large query, as Simon Taylor identified on X at this time, is can Robinhood make cash with this card? He argues this seems to be extra like a loss chief however Robinhood will use the cardboard to cross-sell its different merchandise.

Both approach, Robinhood has firmly planted a stake within the floor within the premium card market. Proper concurrently the Visa-Mastercard settlement that might affect premium playing cards…


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Eight months after buying bank card startup X1 for $95 million, Robinhood introduced at this time the launch of its new Gold Card, with an inventory of options that might even give Apple Card customers envy. 


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  • Peter RentonPeter Renton

    Peter Renton is the chairman and co-founder of Fintech Nexus, the world’s largest digital media firm centered on fintech. Peter has been writing about fintech since 2010 and he’s the creator and creator of the Fintech One-on-One Podcast, the primary and longest-running fintech interview collection.


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